The Road is Filled with Infinite Visions

For the launch of Mary Elizabeth Black's The Road is Filled with Infinite Visions, the art series needed a visual identity that could be used throughout advertising and exhibition collaterals. At the same time, another main goal was to create affordable, ready-made print runs of the work to be sold alongside large customized art prints.

This resulted in a postcard package that compiles the series in an accessible and compact manner, ties all the scenes into one unfolding story and sets the tone for visual identity that also echoes the quality of Black's art work.